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Digital Marketing Certification Training

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending time: on the internet.
Enter digital marketing -- in other words, any form of marketing that exists online.
Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.
From your website itself to your online branding assets -- digital advertising, email marketing, online brochures, and beyond -- there’s a huge spectrum of tactics and assets that fall under the umbrella of digital marketing. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals.

We have successful track record of delivering quality training on digital marketing training / certification from the students of UK , Europe , USA , Qatar , Germany , Italy , Spain , Canada , Denmark , Sweden , Switzerland , Netherlands , Australia , New Zealand , UAE , Thailand , Malaysia and many more countries

For individuals

Self paced learning

180 days access to high quality self-paced learning content designed by industry experts

Classroom training

Instructer led Classroom training for individuals who can attend real time classroom .

Online flexi-pass

180 days access to high quality self-paced learning content designed by industry experts

Corporate training

Instructer led Classroom training for corporate.

Contact us

Feel free to contact us.

Key Features of Digital Marketing Course Online

  1. Training Delivery Via Classroom training or Virtual Classroom or Instructor Led Online Training or Self Paced Learning Program
  2. Multiple Practical Assignments
  3. 24*7 Support during the training
  4. Soft Copy of Training Material
  5. 2 or 3 Industrial Level Project which you can use in your CV as a training projects

Course Description of Digital Marketing Course Online

Session Topic

Some of the areas that will be covered

Internet Marketing : Evolution, Benefits and Potential

What role is played by Internet Marketing in the advertising world today How does it compare to other forms of advertising The field as a career choiceCurrent players

Understanding Search Engines

How crawlersindex the web-pages, and rank them.HTML and Tags

Competition analysis

Studying competition sites to understand best practices which can be used.

Optimizing the Website for Search Engines

How to evaluate websites for their SEO friendliness. Marketing strategy and keyword research Tactics in On page and Off Page optimization

SEO Tools and Tech issues

Webmaster Tools and basic tech issues while doing SEO

Basics of Paid Search

In which scenarios is Paid Search used.Basics of Targeting : Searches, Keywords and Landing Pages. How bidding happens

Basics of Google Adwords

Why is Adwords the most widely used SEM program
How to set up accounts, campaigns, ad groups and assign budgets Pointers to work on your keywords, ads and landing pages

Keyword research and Campaign Structure

How to do comprehensive keyword research, Keyword match types and Making a tight campaign structure.

Optimizing the Adwords Account

Elements of Quality Score and How they are linked with each other. How to allocated budgets between Search and content. How do you track campaign performance and optimize the campaig

Social Media Optimization : History, Benefits and Potential

Why is word-of-mouth and PR more powerful than ‘advertising’ Understanding various social media platforms like blogs, forums, community sites, social bookmarking & online PR websites What kind of activities can be done on the above

Dive-in to main SMO tools

Deep dive into Facebook,Twitter, Linked In, YouTube and Pinterest.

Measuring Social Media Optimization & Online Reputation Management

How to measure the effectiveness of activity on social media Corporate blogging and Profiling Online reputation management activities

Introduction to Analytics

Importance of the website analytics function & various analytic tools.

Analyzing Google Analytics Reports

Analyzing and interpreting essential website data
How to Analyze and understand different marketing campaigns Recommending Website optimization actionsCustom

Integrated campaign thinking and Planning

Putting all the digital marketing tactics together to solve a client problem

Course Preview of Digital Marketing Course Online

Exam & Certification of Digital Marketing Course Online

How do you become a certified Specialist?
To receive the Certification, follow these steps:
 
Step 1: Attend a formal training course from www.e-learnify.in
Step 2: Register for the online exam after completing the training.
Step 3: Score 75% or higher on the exam
Step 4: It’s a global certificate, you will get it directly from the vendor itself.

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F.A.Qs of Digital Marketing Course Online

Who are the trainers?

All our trainers are industry working professional having live project experience, highly qualified with in-depth experience in

Is the Exam Fees included in the Course Fees?

No, the exam/certification fees is separate from the training fees

What is Online Classroom Training?

In the Online Classroom Training, the training is conducted via live streaming of a class. The class is conducted by a certified trainer. The ability to interact with other participants in a global audience can enrich your learning experience.

What next after Training?

As a part of training, we arrange 2 projects for you and in these projects you can implement the knowledge you have gained. And after successful training and projects, we will assist you in the CV building and placement networking.